Safe Spaces & Places
Johns Hopkins University
Safe Spaces and Places is a paid Johns Hopkins University research study to improve the sexual health of gay, bisexual and other men who use mobile apps to meet other men for dating, relationships and sex in Baltimore. The campaign used digital media, including Facebook, Instagram and a series of dating apps to promote mobile HIV and STI mobile testing.
The Work was supported by the Centers for Disease Control and Prevention, grant number 5 U01PS005115-04-00.
The findings and conclusions presented herein are those of the authors and do not necessarily represent the views of the Centers for Disease Control and Prevention.
November 19, 2019
Outcome Data
Researchers tracked the cost of their digital advertising by channel to calculate cost per action data for clicks, mobile testing visits and interest in PrEP.
Funded By: Centers for Disease Control and Prevention
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Topics
- HIV / AIDS
- STIs
Audience
- MSM
- MSM of Color
- Youth
Objective
- Increase HIV Testing
Format
- Digital
Language
- English
- Spanish
Permission for use Required
- Yes
